We are seeking for an Digital Marketing & Automation Specialist to manage social media

,email & WhatsApp automation, and performance marketing to drive brand engagement

Key Responsibilities

• :-Design and execute retention and lifecycle marketing strategies to drive repeat usage and customer loyal
• tyBuild, manage, and optimize automated workflows across channels such as WhatsApp, email, SMS, and push notificatio
• nsDevelop advanced CRM segmentation using behavioral, transactional, and engagement da
• taCreate and manage end-to-end customer journeys including onboarding, activation, retention, and reactivati
• onExecute targeted campaigns to improve key metrics like repeat rate, LTV, and engageme
• ntDrive personalization strategies using customer insights and real-time trigge
• rsContinuously optimize conversion funnels through automation, A/B testing, and journey refineme
• ntMonitor campaign performance and build dashboards to track retention and automation effectivene
• ssCollaborate with product, growth, and data teams to improve customer experience and campaign performanc

Requirement

• s:-Bachelor’s degree in Marketing, Business, or a related fi
• eld2–5 years of experience in retention marketing, lifecycle marketing, or marketing automat
• ionHands-on experience with CRM and automation tools (e.g., Clevertap, MoEngage, HubSpot, WebEngage, et
• c.)Strong understanding of customer segmentation and lifecycle journey des
• ignData-driven mindset with strong analytical and problem-solving ski
• llsExperience in campaign execution across multiple communication chann
• elsAbility to manage multiple campaigns and workflows simultaneou

• Are you interested in this position?

   

  Apply by clicking on the “Apply Now” button below!

   

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