Our Client Currently looking for Integrated Campaigns Manager, Treasury
Responsibilities
- Own the overall campaign strategy and plan for Treasury, and drive the global, cross-functional workstream for activation and impact
- Partner with comms, product marketing, channel teams, regional and field marketing, partner marketing, sales teams, and more to define and implement campaigns.
- Work with regional marketing to ensure local relevance and advise on campaign delivery
- Use your multi-channel expertise to deliver campaigns via digital, web, email, online events, direct mail, social, events, sales plays, and more, all in partnership with functional and regional teams
- Partner with product marketing and content/editorial teams to develop compelling, relevant campaign materials and content sets, including whitepapers, guides, blogs, checklists, interactive content, promotions/offers, etc.
- Use and/or recommend leading tools to improve or accelerate the work of the campaigns function
- Act as an expert for your owned audience/solution to champion market trends, competitive context, and customer insights, ultimately shaping all industry campaign strategies.
- Track, analyze, and report on campaign performance metrics with a focus on lead generation, pipeline, and target account penetration. Share learnings regularly to improve overall campaign efficacy.
The ideal candidate
- Excels in leading and driving large, complex, global campaigns or programs
- Has strong analytics skills, with the ability to interpret, analyze, and communicate campaign performance across marketing and sales KPIs
- Works with and influences across cross-functional stakeholder groups, including senior sales, marketing, and product leaders
- Has a proven track record developing global campaigns and delivering campaign playbooks for international localisation and execution
- Is a passionate advocate for their users/audiences/customers
- “Sees around corners”; anticipates and unblocks challenges, stays ahead of market/audience trends, and anticipates regional/country needs and nuance
- Understands modern storytelling and content trends, and can translate those into thoughtful, resonant campaign strategies
- Is agile, iterative, AI-fluent, and comfortable with ambiguity and high growth environments
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Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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