Our Client is seeking a Digital Product Analytics Manager to join a dynamic business team responsible for driving rich and engaging digital products for our customers/owners. Summary: Working within the Digital Product Team, this role drives the measurement and analysis of digital product performance. Including holistically monitoring that our websites and mobile applications are driving the KPIs as intended, through data-driven decision making. The role will use data-driven decision making for gathering benchmark data to measure performance of new features and tracking that the feature is driving the intended results. As a vital member of the Digital Product team, you will be collaborating with the Digital Product team using this analysis to further iterate and refine new features to achieve the intended KPIs. This role requires an entrepreneurial individual who is highly collaborative and can utilize analytical acumen to problem solve and drive measurable impact.

Responsibilities:

• Map out and execute optimization strategy for digital products
• Suggest and define relevant a/b/n tests to maximize consumer experience and conversion
• Work with analytics to ensure optimization decisions and ongoing improvements can be

tracked and validated on an ongoing basis

• Manage and drive ongoing improvements to our configurable toolset such as, FullStory,

Quantum Metrics, Firebase, AppDynamics, with a focus on optimizing conversion, and engagement

• Understand and optimize conversion paths with the goal of increasing online reservations,

sales and profit

• Accountable for reporting on the quality, UI performance and application health
• Be the advocate for our websites – highlighting the product winners, losers and missed
• pportunities to the wider organization