As a Contract Senior Art Director, you’ll lead the adaptation of national campaigns into market-specific, multi-channel creative for the client’s growing retail footprint. From in-store graphics to paid social, you’ll help translate our centralized creative strategy into local visual storytelling that feels relevant, modern, and clear – in dozens of distinct markets.
Duties:
- Take centralized brand campaigns and scale them across 100+ stores, translating strategy into localized messaging and visual design for both internal (employee-facing) and external (customer-facing) communications
- Work closely with a copy lead and strategist to align voice, tone, and relevance for each market – co-owning how the work lands
- Push existing brand systems and own art direction for location-specific creative across print, social, in-store, and OOH placements
- Build modular, flexible systems that support high-volume production while protecting brand integrity
- Guide a supporting production designer and collaborate directly with cross-functional teams – including store marketing, media buying, and strategy
- Present creative rationale clearly to both creative and non-creative stakeholders, translating design thinking into actionable decisions
- Support the creative lead in rollout planning and market prioritization, helping scale campaigns with empathy, clarity, and consistency
- Stay highly organized and responsive – managing deliverables across multiple markets and formats with care
Requirements
- Portfolio that demonstrates campaign design excellence across print, in-store, social, and environmental placements
- Demonstrated experience adapting national campaigns to local or regional audiences
- Demonstrated experience working on high-volume, scalable campaign systems – including templated content and localized variants
- Experience in OOH, retail, or performance marketing strongly preferred
- Bonus: familiarity with motion campaigns and ability to collaborate with motion partners effectively Creative and cultural fluency
- Deep interest in audience-first storytelling – with a strong sense of how different
messages land across cultural, geographic, and demographic contexts
- Proven ability to make nuanced content decisions – from copy tone to image selection
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Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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