Our Client Currently looking for Head of Brand Campaigns & Growth
In this role, you will:
- Develop a compelling marketing strategy based on deep customer and market behavior analysis.
- Cooperate with Data and Insights Teams to develop data-led stories and communications.
- Collaborate with the Creative Team to clearly state requirements and serve as a valuable partner in campaign ideation and execution.
- Define and select target audiences, matching client needs with unique value propositions and selling points.
- Design cross-channel media strategies in collaboration with the Media Buying Team.
- Manage relationships with key external stakeholders, including portals, agencies, and media partners.
- Oversee the testing and constant optimization of campaigns to ensure efficiency and performance.
- Report on both top-of-funnel and bottom-of-funnel metrics to the Global Head of Performance Marketing.
What skillset do you need to be successful in this role?
- Min. 5 years of experience in agency or Client-side roles in managing budgets successfully and delivering growth.
- Proficiency in cross-channel media campaigns.
- Full understanding of mar-tech ecosystems, reporting frameworks, and attribution challenges and measurement techniques for both digital and non-digital ad spend.
- Leadership skills with a track record of managing and motivating a team of direct reports.
- Commercial focus with a deep passion for marketing and a Client-obsessed mindset.
- Fluent English.
-
Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
#AlbionarcJobs#FintechJobs
#AsiaJobs#MiddleEastCareers
#TechTalent#FintechRecruitment
#FinanceOpportunities#
