AI Growth Marketing Manager (B2B)

Manager

AI Growth Marketing Manager (B2B)

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  • Date posted
    August 7, 2026
  • Expiration date
    November 7, 2026
  • Application ends
    November 7, 2026

We are looking for a hands-on Growth Marketing Manager to own and scale our demand generation engine. Reporting directly to the CMO, you will design and execute multi-channel demand generation programs, optimize marketing funnels, and drive qualified pipeline across multiple markets. This is a hands-on individual contributor role for someone who combines strong growth marketing expertise with analytical thinking, experimentation, and a passion for delivering measurable business results.

What you will do
  • Own and execute full-funnel demand generation programs, from awareness through pipeline conversion.
  • AI Agent Orchestration: Build and deploy LLM agents that autonomously scrape competitor ads, rewrite brand battlecards, summarise media coverage, and draft personalised outbound sequences.
  • Manage paid acquisition across LinkedIn, Google, Meta, and other relevant channels to drive qualified pipeline.
  • Build, test, and continuously optimize landing pages, email sequences, conversion funnels, and campaign performance.
  • Define, measure, and improve key growth metrics including MQLs, CPL, CAC, pipeline contribution, and conversion rates.
  • Partner closely with Sales to maintain strong feedback loops and continuously improve lead quality.
  • Plan and execute field marketing initiatives, including webinars, events, trade shows, and regional activations.
  • Support Account-Based Marketing (ABM) initiatives by coordinating campaigns for priority accounts.
  • Work closely with the Content and Design teams to develop compelling messaging, campaign assets, and demand generation programs.
  • Continuously experiment with messaging, offers, creative, and channel performance to maximize marketing efficiency.
  • Leverage AI tools to improve productivity, accelerate campaign execution, and optimize marketing workflows.
Requirements
  • 5+ years of experience in B2B Growth Marketing, Demand Generation, Performance Marketing, or a similar hands-on marketing role.
  • Proven experience managing paid acquisition campaigns across LinkedIn, Google, Meta, or other B2B marketing channels.
  • Strong understanding of growth marketing fundamentals, including demand generation, conversion funnels, attribution, experimentation, paid acquisition, and performance optimization.
  • Experience working with marketing automation platforms (HubSpot or similar) and CRM systems.
  • Strong analytical mindset with the ability to interpret campaign data and make data-driven decisions.
  • Experience planning and executing field marketing initiatives, webinars, events, or regional marketing campaigns.
  • Excellent collaboration skills and experience working cross-functionally with Marketing, Sales, Content, and Design teams.
  • Strong written communication skills with experience creating campaign messaging, briefs, and marketing content.
  • Self-starter with a bias for action who enjoys testing, learning, and continuously improving marketing performance.
  • EdTech or B2B SaaS experience is highly preferred.
  • Excellent English communication skills and the ability to work remotely within European time zones (CET preferred).
  • Are you interested in this position?

     

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