We are looking for a Seeding Specialist who will support product seeding efforts for key brand, influencer, global energy, and athlete partnerships. You will be responsible for managing all communications in support of high-profile seeding campaigns, photoshoots, and energy seeding. The ideal candidate is proactive, detail-oriented, and comfortable navigating a fast-paced, cross-functional environment. A successful Seeding Specialist will have a deep understanding of influencer and product seeding workflows, an eye for process improvement, and the ability to track and analyze social engagement and product visibility. You will work closely with Brand Marketing, Sports Marketing, Global Energy, Global E&C, Product, and Merchandising teams to align seeding strategies with the company’s seasonal brand stories and product availability. This role requires excellent communication skills, a solutions-oriented mindset, and the ability to manage competing priorities. You will be embedded in a collaborative and evolving space within the Company’s Global Brand Marketing function, supporting the scale and consistency of global seeding efforts.

What you will work on:

• Lead seeding communications and serve as the central point of contact across cross-functional partners including Brand Marketing, Sports Marketing, Global Energy, Global E&C, Merchandising, and Product
• Build and maintain seeding templates, trackers, and order forms for campaign accuracy and visibility
• Work closely with our Global Energy Team and Brand Partners to create and deliver seeding briefs that will help communicate seeding strategy, seeding timelines, etc.
• Identify and recommend scalable improvements to streamline the seeding process within GSS
• Coordinate timelines and ensure delivery of seeded product to strategic partners, athletes, and influencers globally